Kaam haath ka hai ya machine ka?
Embroidery machine ki, banawat haath ki — hum saaf bata dete hain ke kya kis se hota hai.
Jab koi suit "hand-finished" likha dekhta hai to sawal wajib hai: asal mein kya cheez haath se hoti hai? Hum saaf bata dete hain — kyunki is baare mein gol mol baat karna aam hai.
Embroidery machine ki hai
Hamari embroidery machine par hoti hai. Ye hum ne jaan boojh kar chuna: machine ek hi motif ko suit ke har panel par aur batch ke har suit par bilkul ek jaisa banati hai. Jab dupatta shirt ke saath rakha jata hai to yehi yaksaniyat sab se pehle nazar aati hai.
Har batch Naveed ke design punching se shuru hota hai — wo digital pattern jo har tanka pehle se tay karta hai. Asal faisla yahin hota hai: pattern theek na ho to motif moar par mota ho jata hai aur dus suits par alag alag lagta hai.
Baqi sab haath ka kaam hai
Motif ke ilawa sab kuch hamari Karachi workshop mein haath se hota hai — kataai, silaai, seams, hem, aur organza aur chiffon ki detailing, dupatte ka lace border. Hamare product titles par "hand-finished" ka matlab yehi hai: banawat aur finishing haath ki, motif machine ka.
Organza sab se mushkil hai
Organza par kaam karna sab se nazuk kaam hai. Tension zara ziyada ho to kapra sikur jata hai, kam ho to design baitha hua lagta hai. Is liye organza hum soch samajh kar har article ke liye alag rakhte hain — kharab meter ka pata tab chalta hai jab motif us par aa chuka hota hai.
Teen martaba check
24 pieces ke batch par team ke kai din lagte hain, aur har suit teen marhalon par check hota hai: kapra, embroidery, aur silaai. Jo piece pass na ho wo nahi jata. Chhota hona hi wo waja hai jis ki bina par ye mumkin hai — aur yehi waja hai ke design khatam ho jata hai, raat o raat dobara nahi bhar jata.
Hum ye kyun likh rahe hain
Pehle hamari apni website par ek jagah "hand-stitched" likha tha aur usi safhe par "machine-embroidered" bhi. Dono ek saath sach nahi ho sakte. Hum ne us ko theek kiya aur ab har jagah ek hi baat likhi hai.
Qeemat PKR 5,900 hai aur aap ko pata hona chahiye ke us mein kya mil raha hai: machine ka saaf motif, haath ki silaai aur finishing, aur teen martaba check hua hua suit jo Karachi se nikalta hai.
Kaam ke baare mein kuch bhi poochhna ho to +92 333 7746906 par message kar dijiye.
From the collection
The pieces we make in the studio these stories come from.
